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Meta Rolls Out Paid “Verified+” Tests — Creators Outraged
Creators were already annoyed with declining reach, confusing algorithm shifts, and inconsistent payouts — and then November 10, 2025 happened. Without warning, Meta quietly pushed out a test version of “Verified+”, a pricier, more aggressive subscription tier that promises “enhanced distribution,” “priority visibility,” and “deeper creator analytics.” In plain English: pay more or get buried.
Shalena
Dec 13 min read


OpenAI vs. DeepSeek: The AI War That Broke Silicon Valley
Silicon Valley hasn’t been this chaotic since the Facebook Cambridge Analytica days… and honestly, this might be even worse. November 2025 has the tech world acting like it’s trapped inside a messy divorce where everyone is arguing over who gets custody of the GPU supply, the innovation pipeline, and the future of the global labor market.
Shalena
Nov 304 min read


Why Coaches and Entrepreneurs MUST LOCK IN on Their Health
Coaching and entrepreneurship are more than careers—they’re lifestyles that demand resilience, focus, and consistency. But here’s the truth: if your health isn’t in check, your business will suffer.
Your body and mind are the engines that drive your brand, your income, and your impact. That’s why prioritizing health isn’t just a personal choice—it’s a professional strategy. Let’s break it down with the data to back it up.
Shalena
Sep 293 min read


Reese Witherspoon on Women in AI: Why Representation Matters in the Future of Filmmaking
Hollywood is on the edge of a massive transformation — and Reese Witherspoon is making sure women aren’t left behind. In a recent interview with Glamour, the Oscar-winning actress and producer declared:
“It’s so, so important that women are involved in AI because it will be the future of filmmaking.”
This wasn’t just a throwaway line. Witherspoon, who has spent the last decade championing women’s voices through her production company Hello Sunshine (Big Little Lies, Little
Shalena
Sep 162 min read


The $0.55 Ad That Converts Better Than a $5 Facebook Click
Let’s have a real conversation. Because at this point, I know you’re tired. Tired of boosting posts that don’t boost results. Tired of...
Shalena
Aug 54 min read


YouTube Is Shaking the Table July 15 — And If You're an AI-Only Creator, You’re About to Get Cut Off
Let me say this loud for the people in the back: YouTube is not playing with y’all anymore.
Starting July 15, if your videos are fully AI-generated, copy-pasted, or just plain lazy, you can go ahead and kiss your monetization check goodbye. YouTube is rolling out some serious changes to its Partner Program, and this affects all of us — creators, businesses, side hustlers, and especially those faceless channels with text-to-speech and copycat content.
As a blogger and YouTub
Shalena
Jul 93 min read


Marketing Mistakes Keeping Your Business Stuck
Marketing is the lifeblood of any business. When done right, it attracts customers, builds brand authority, and drives sales. But when done

SWINC MARKETING
Feb 183 min read


The TikTok Twist: Trump's Turn to Decide
Guess what? We've got some drama unfolding with TikTok, and it's all about whether it stays or goes in the U.S.
Shalena
Jan 171 min read


User Concerns Over X's Verification Overhaul
Recently, X (formerly known as Twitter) has undergone a tumultuous transformation in its verification process, particularly with the removal
Shalena
Dec 27, 20243 min read


How AI Customer Engagement is Revolutionizing Business Strategies
AI customer engagement is reshaping how businesses interact with their customers. This revolutionary approach has an impact on everything fr

SWINC MARKETING
Oct 28, 20249 min read


Why Starting a Business Makes More Sense in This World...
Hey, Listen, if you’ve been sittin’ around wondering whether it’s the right time to start your own business, let me tell you somethin’—there

LYNNIE
Oct 14, 20243 min read


The New Frontier of YouTube Advertising: Ads on Pause
In a move that's stirring the digital waters, YouTube has officially ventured into new advertising territory by allowing advertisers to disp
Shalena
Sep 19, 20243 min read


INSTAGRAM LIVE UPDATES
Instagram has made it easier for creators to go live using third-party streaming software like OBS and Streamlabs through a stream key....
Shalena
Dec 27, 20231 min read


Guide to help you master Meta AI in Messenger
Introduction to Meta AI in Messenger Understanding the Concept of Artificial Intelligence (AI) Familiarize yourself with the basic...
Shalena
Dec 27, 20233 min read


7 Steps to GROW YOUR BUSINESS
7 STEPS on how to grow your business without challenging the market leaders. "GROWING WITHOUT FIGHTING" from the book of @josiahgo The...
Shalena
Dec 31, 20221 min read


How To Communicate Better in Business
Communication is key to success in any business. Here are some tips to help you communicate better in business: Listen actively. Make...
Shalena
Dec 31, 20221 min read


Meta back to Basics?
A great way to get back to basics with meta is to start by examining the core concept of what meta is and how it applies to the content...
Shalena
Dec 14, 20222 min read


Elevator Pitch, Your First Step to Success
An Elevator Pitch is a 30-60 second, well-crafted speech designed to sell a product, a service, or yourself. Well known business author...
Shalena
Nov 29, 20222 min read


Did Amazon CEO Andy Jassy violate federal labor laws
The National Labor Relations Board has filed a complaint accusing Amazon CEO Andy Jassy of violating labor law during media interviews...
Shalena
Nov 29, 20221 min read


YouTube is taking it!
In case you haven't heard, YouTube as added a new feature that allows you to schedule your YouTube shorts in the YouTube Studio!
Shalena
Nov 29, 20221 min read
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